Copywriter
Toronto, Ontario, Canada
Position Overview:
We are looking for a seasoned Copywriter who can dedicate approx. 15 hrs/week for our large financial services client. This is remote contract that will go until December 2025. With a focus on social ad copy, you will play a pivotal role in our client’s marketing efforts by creating persuasive and eye-catching copy that engages their B2C audience. You’ll work closely with the creative team to craft compelling messaging across two separate business lines, one of which is oriented to a younger demographic.
Key Responsibilities:
- Develop persuasive and engaging social ad copy across Reddit, YouTube, and Instagram (display ads, social ads, etc.).
- Demonstrate a deep understanding of investment products and services to effectively communicate complex financial concepts in clear, concise, and compelling language.
- Collaborate with creative team stakeholders to segment and tailor messaging to different audience groups, ensuring that the copy resonates with the unique needs and pain points of each segment.
- Maintain brand voice and consistency in all written materials, aligning with the company’s values and mission.
Qualifications:
- Proven experience as a copywriter, preferably in the financial investments space.
- A portfolio showcasing your ability to create social ad copy.
- Strong knowledge of principles and trends surrounding social advertising.
- Exceptional writing, editing, and proofreading skills with an eye for detail.
We look forward to hearing from you!