Open Roles

Marketing Manager
Toronto, Ontario, Canada

  • Location: Toronto, Ontario
  • Type: Permanent
  • Job #17969

Job Title: Marketing Manager
Location: Downtown Toronto

We are looking for a smart self starter with a passion for marketing and enthusiasm for tech and an exciting growing industry. In this newly created role, you will work collaboratively with Product, Engineering and Sales teams to develop marketing plans and strategies that will drive brand awareness in markets across the globe. 

What you’ll need to do:

  • Develop and implement comprehensive marketing plans to advance our client’s products, services, and brand.

  • Drive robust product marketing strategies through the precise definition of product-market fit, crafting detailed plans, and their subsequent execution.

  • Acquire in-depth customer and industry insights through direct engagement, market analysis, and synergistic collaboration with Sales, Product, Engineering, and Executive teams.

  • Generate high-quality content, including blog articles, newsletters, and social media materials.

  • Plan, develop, and execute comprehensive plans for trade shows, conferences, and other customer-facing engagements.

  • Manage trade show product logistics, ensuring meticulous event execution inclusive of booth preparation, promotional items, and marketing collateral.

  • Represent our client at industry events and associations, with potential for delivering presentations.

  • Coordinate video production, sourcing materials, and creating content.

  • Cultivate and maintain relationships with media representatives and industry partners to secure press coverage and foster strategic alliances.

  • Remain abreast of industry trends, competitor activities, and emergent technologies to identify innovative differentiation opportunities.

  • Manage and curate the organization’s presence across relevant social media platforms.

  • Develop engaging and shareable content for social media, articles, press releases, and email newsletters.

  • Identify, monitor, and analyze relevant engagement metrics to optimize content and strategies.

 

Who you are:

  1. A seasoned, results-oriented B2B marketing professional with a demonstrated ability to identify and capitalize on new opportunities, and customize campaigns for growth.

  2. A professional who thrives in dynamic environments, managing multiple projects with efficiency and enthusiasm.

  3. A proponent of customer relationship management as foundational to success.

  4. A resourceful, entrepreneurial individual comfortable undertaking diverse challenges and operational tasks of varying scope.

  5. An effective communicator with the ability to craft targeted messages and deliver presentations confidently.

  6. Exhibits excellent writing and editing proficiencies.

  7. Possesses familiarity with Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems.