Senior Google PPC Manager
Vaughan, Ontario, Canada
Our agency client is looking for a Senior Google PPC Manager to join their growing team. Who are they? A dynamic powerhouse of digital marketing experts and advisors committed to scaling large-scale home improvement companies by fuelling their top-line revenue. Through our paid advertising & strategic advising, we’ve bridged the gaping void in the industry that lacked a highly profitable digital lead vendor.
The role:
As a Senior PPC Manager, you will manage and oversee a portfolio of clients, and be a part of the driving force for scaling their PPC department. If you have a passion for scaling Google campaigns profitably; love to see growth from the seed of your strategy and implementation; love reading and analyzing data; building and maintaining processes, and building high-budget campaigns that flourish from the results of your efforts, this is the role for you.
We’re looking for a strategic thinker who can provide technical and creative solutions relating to campaign strategy, landing page experience, tracking & integration, and who is not afraid to learn new skills to move the needle.
Responsibilities:
- Create lead/KPI estimates for new potential accounts to determine projected CPL, CTRs, CPCs, etc.
- Manage and oversee $300-600K monthly ad budgets
- Work with the full Google Suite products; tag manager, Analytics, Ads Editor, Looker Studio and more
- Provide new clients with website optimization suggestions to enhance conversion rates
- Installing UTMs to be fully able to track back where campaigns, ad groups, ads and keywords leads are coming from
- Set up and maintain integrations with Whatconverts, CallRail, Google Analytics, Google Sheets, Click Funnels, etc.
Qualifications:
- 3+ years experience in a PPC performance marketing role
- Managed budgets of $250K+ monthly in Google Ads
- Ability to clearly and effectively articulate thoughts and points with strong verbal and written communication skills
- Experienced with Zapier, Whatconverts, CallRail, CRMs, ClickCease, WordPress, Hotjar and landing page builders like ClickFunnels & Outbounce
- Advanced comprehension of GA4 and GTM conversion setup
Benefits
- Competitive compensation package
- Fully remote
- Flexible working schedule
- 3 weeks paid vacation
- Group benefits
- Provided Macbook computer
- Home office budget