Open Roles

Senior Product Marketing Manager
Toronto, Ontario, Canada

  • Location: Toronto, Ontario
  • Type: Temporary - Employee
  • Job #17920

Senior Product Marketing Manager

Location: Hybrid (2 days/week in office)
Duration: 6+ months to start (potential to convert to full-time)

Position Overview:
We are seeking a Senior Product Marketing Manager to join our fast-paced, high-growth fintech company. In this role, you will be responsible for translating complex financial products into clear, compelling go-to-market (GTM) strategies that drive awareness, adoption, and revenue growth. You will work cross-functionally with Product, Sales, and Marketing teams to craft messaging, launch new features, and refine positioning in a competitive market.

This is a 6+ month contract with the potential to transition into a full-time role. The position is hybrid, requiring 2 days per week in-office.

Responsibilities: 

  • Develop and execute GTM plans for new product launches, ensuring alignment across Product, Sales, and Marketing teams.
  • Craft compelling messaging that resonates with our target audience, differentiates our solutions, and drives adoption.
  • Support the creation of sales collateral and pitch decks to empower the sales team with compelling narratives.
  • Conduct research to understand customer needs, industry trends, and competitive positioning, using insights to refine strategy.
  • Work with content teams to support the development of thought leadership, case studies, whitepapers, and other marketing assets that support demand generation efforts.
  • Partner with Customer Success to identify success stories, develop testimonials, and build customer advocacy programs.
  • Measure and analyze key product marketing metrics, optimizing campaigns based on performance data.

Qualifications: 

  • 8+ years of product marketing experience in fintech, SaaS, financial or B2B technology.
  • Proven track record of launching and driving adoption of financial or payment products.
  • Strong ability to translate technical products into clear, compelling value propositions.
  • Experience in fast-paced, agile environments where adaptability is key.
  • Excellent storytelling, communication, and stakeholder management skills.
  • Strong analytical mindset, with experience using data to inform strategy.
  • Ability to collaborate cross-functionally with Product, Sales, and Marketing teams.

We look forward to hearing from you!

Contact Us.

Whether you have an immediate need today or are preparing for a strategic hire down the road and want to determine if there is a fit, get in touch with us, and we’ll have the right member of our team follow up with you shortly.
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Creative Niche was founded on land that is the traditional territory of the Mississaugas of the Credit, the Anishnabeg, the Haudenosaunee, and the Wendat peoples, and is now home to many diverse First Nations, Inuit, and Métis Peoples from across Turtle Island. We acknowledge that we are all treaty people and accept our responsibility to honour all our relations.

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Creative Niche was founded on land that is the traditional territory of the Mississaugas of the Credit, the Anishnabeg, the Haudenosaunee, and the Wendat peoples, and is now home to many diverse First Nations, Inuit, and Métis Peoples from across Turtle Island. We acknowledge that we are all treaty people and accept our responsibility to honour all our relations.

To recognize the land is an expression of gratitude and appreciation to those whose territory we reside on, and a way of honouring the Indigenous people who have been living and working on the land from time immemorial. Land acknowledgements do not exist in a past tense, or historical context: colonialism is current and ongoing, and we need to centre reconciliation in our actions and in our work. We encourage our team, partners, and clients to learn about the lands in which they live and to work towards reconciliation.

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Creative Niche was founded on land that is the traditional territory of the Mississaugas of the Credit, the Anishnabeg, the Haudenosaunee, and the Wendat peoples, and is now home to many diverse First Nations, Inuit, and Métis Peoples from across Turtle Island. We acknowledge that we are all treaty people and accept our responsibility to honour all our relations.

Read more

Creative Niche was founded on land that is the traditional territory of the Mississaugas of the Credit, the Anishnabeg, the Haudenosaunee, and the Wendat peoples, and is now home to many diverse First Nations, Inuit, and Métis Peoples from across Turtle Island. We acknowledge that we are all treaty people and accept our responsibility to honour all our relations.

To recognize the land is an expression of gratitude and appreciation to those whose territory we reside on, and a way of honouring the Indigenous people who have been living and working on the land from time immemorial. Land acknowledgements do not exist in a past tense, or historical context: colonialism is current and ongoing, and we need to centre reconciliation in our actions and in our work. We encourage our team, partners, and clients to learn about the lands in which they live and to work towards reconciliation.

Read Less

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